Here are some "must have" web master tools you should consider for your new or existing site, especially if you engage in e-commerce, or even if you belong to any Affiliate or Reseller programs.

Auto Web Law Pro is a newly developed product, written by a lawyer with internet marketing experience, which is designed to help you be sure that you have the proper User agreements in place on your website, but it also gives you the "boilerplate" text for a variety of other legal documents you may need in the course of conducting e-business. The accompanying e-book gives you a quick overview of the law as it applies to conducting business on the internet. I'm not aware of any other product like this, and I consider this one Highly Recommended !

Did you know that people can view your page and steal your affiliate commissions? Did you know that "email snatchers" crawl or "spider" the web looking for pages that contain an email address, which they "harvest" and sell to spammers? We're not talking here about the e-mail address that customers submit to a legitimate site, but about those e-mail and contact addresses listed on the website itself.

Well, both things CAN be done, and occasionally ARE done. You could defend yourself by encrypting all of your pages, so neither humans nor "bots" can see the HTML text, but then you'd also be invisible to the legitimate "crawlers" sent out by the major search engines (and you definitely WANT them to be able to see your page and site content!) The nifty utilities listed here help you to solve these problems, yet your pages remain fully visible to search engines and to your legitimate visitors.

Click Guard (AKA Affiliate Armor) will help you to keep those prying eyes from seeing and altering your Affiliate Links and stealing those commissions you worked to create. Install a few files to your web site, and it walks you through the protection process. As I understand it, the algorithm used by Affiliate Armor is among the most difficult for hackers to "crack".

Affiliate Link Cloaker is a stand alone utility that you run from your desktop to create encrypted files for each of your links. It is said to create "search engine friendly" link pages, avoiding "meta refresh" and javascript redirects that the search engines are thought to be prone to use to penalize your web site. Having looked at a number of similar products, I personally found this the easiest of the "cloakers" to use.

Instant Email Scramble will encrypt the email address you list on your page, making it visible to your regular page viewers and customers, but turning it into a bunch of jibberish when the automated email snatchers come calling.

Just when you thought you were ok, somebody comes up with yet another way to make your life online less safe and secure than you thought it was. "Spyware", as it has been called, is a "program within a program" that some unscrupulous folks will entice you to download and install without even knowing it, or they may install it for you in the form of a virus hidden in an email they send you. It can even be installed into your internet browser as a "plug-in" at certain sites. This is NOT harmless "cookies", but a browser "plug-in" from a source you never heard of that some site tells you that you "must" have.

If you're an active web-surfer, or just plain picky about who knows your private information, check out Spyware Eliminator. We think you'll agree it could be cheap insurance, in addition to your use of one of the high quality virus scanning programs we've all heard about.